Facebook & Instagram Ads
Management Built on Honest Budgets.
Facebook and Instagram ads management from Stpeternwok Inc. — campaign strategy, creative, and targeting through Meta Ads Manager, with ad spend and fees always kept clearly separate.
Ad Spend vs. Management Fees
This is the single most misunderstood part of running paid ads — and the clearest sign of whether an agency is being straight with you.
Paid directly to Meta
The money spent in the ad auction itself — set as a daily or total budget you control.
Paid to your agency
What you pay us to plan, build, and optimize campaigns — kept separate from your ad budget.
No incentive to inflate spend
A flat management fee means we have no reason to push you to spend more than makes sense.
Meta Ads, Managed Properly
Campaign Strategy
Objectives, audiences, and budget structured around what you're actually trying to achieve.
Ad Creative & Copy
Images, video, and copy built to perform, not just look nice in a deck.
Audience Targeting
Reaching the right people based on interests, behavior, and lookalike audiences — not guesswork.
Meta Pixel & Tracking
Proper tracking setup so we know exactly what's converting and what isn't.
Creative & Audience Testing
Testing variations to find what resonates, then shifting budget toward what wins.
Transparent Reporting
Clear, regular reports on real performance — not vanity metrics dressed up to look good.
From Setup to Optimized Campaigns
Setup & Strategy
We set up or audit your Meta Ads account and Pixel, then build a strategy around your goals.
Creative & Launch
We build the ad creative and launch campaigns with a realistic starting budget.
Test & Optimize
We test creative and audiences, shifting budget toward whatever's actually converting.
Report & Scale
We report honestly on results and scale spend gradually as performance is proven.
Built for Real Business Goals
E-Commerce
Product ads and retargeting that turn browsers into buyers.
Local Service Businesses
Lead generation ads targeted to people nearby who are likely to convert.
Real Estate
Listing and lead ads that reach serious buyers actively searching.
Restaurants & Hospitality
Visual ads that drive bookings, visits, and brand awareness locally.
Event & Launch Promotion
Time-sensitive campaigns built to drive awareness and signups fast.
SaaS & Subscription Businesses
Lead and trial-signup campaigns optimized for long-term customer value.
No Incentive to Waste Your Budget
Not a percentage of spend
Our fee doesn't increase just because your budget does, so there's no reason to push unnecessary spend.
You own the ad account
Your Meta Ads account and Pixel stay registered in your name, not locked to us.
Including what isn't working
You see the full picture, not just the metrics that make a report look good.
Facebook & Instagram Ads FAQs
Ad spend is the money paid directly to Meta to run your ads. Management fees are what you pay an agency to plan, create, and optimize those campaigns. These are always two separate costs, and any honest agency should be clear about which is which.
Most small to mid-sized businesses start with a minimum monthly ad spend of around $200–500, separate from management fees. We'll recommend a realistic budget based on your goals and industry.
Yes. Facebook and Instagram ads run through the same Meta Ads Manager, so we typically run campaigns across both platforms together for wider reach, unless there's a reason to focus on just one.
Most campaigns show measurable results within 2–4 weeks, depending on budget and industry. Early performance often improves as Meta's algorithm gathers data on what's working.
We can create the ad images, video, and copy as part of the service, or work with creative you already have — whichever fits your project best.
Yes. You receive regular reporting showing real performance data, and your Meta Ads account stays registered in your name, not ours.