AI & OTT Advertising Services
That Follow Viewers to Streaming.
AI and OTT advertising services from Stpeternwok Inc. — reaching your audience on the streaming platforms they actually watch, with targeting traditional TV never had and completion rates traditional ads can only dream about.
Your Audience Has Left Traditional TV
Subscription streaming platforms are expected to draw 78.9 million more viewers than pay TV in 2026 alone. If your ads only run on traditional TV and cable, you're invisible to a growing majority of the market.
Broadcast to anyone watching
Wide reach, low targeting precision, no way to know who actually saw your ad — or if they were even in the room.
Reach specific audiences streaming
Household-level targeting based on viewing behavior, shopping signals, and demographics — not just a timeslot and a demographic.
Targeting that improves itself
AI analyzes performance in real time and continuously optimizes who sees your ads — improving efficiency month over month without manual intervention.
AI & OTT Advertising, Managed End to End
OTT Campaign Strategy
Objectives, audience targeting, and platform mix designed around your specific business goals.
AI-Powered Audience Targeting
Reaching households based on viewing behavior, interests, shopping signals, and geographic precision.
Connected TV & Streaming Ads
Video ads delivered to smart TVs, Roku, Fire TV, Apple TV, and other CTV devices during premium streaming content.
OTT Ad Creative
Video ad production formatted for the platforms your audience actually watches — not repurposed TV commercials.
Programmatic Ad Buying
Automated, real-time purchasing of streaming ad inventory at the right price — no manual publisher negotiations.
Real-Time Measurement
Completion rates, impressions, conversions, and ROAS tracked and reported with digital-level precision.
From Audience Strategy to Streaming at Scale
Audience & Platform Strategy
We define who to reach and which streaming platforms they're watching — matched to your business goals.
Creative & Setup
We produce or adapt video creative for OTT, and set up programmatic buying with proper tracking.
Launch & AI Optimization
Campaigns go live and AI begins optimizing targeting and bids based on real performance data.
Measure & Scale
We track completion rates, conversions, and ROAS, then scale what's performing.
Numbers That Make the Case
90%+ video completion rate
Streaming ads in non-skippable or limited-skip environments are watched far more completely than any digital format.
Household-level targeting
Reaching specific households based on what they stream, shop, and do online — not just a demographic bracket.
Digital-level reporting on TV
Unlike traditional TV, OTT lets you track exactly what your ad spend produced in conversions and ROAS.
OTT Advertising Across Industries
E-Commerce & Retail
Reaching shoppers while they watch with product awareness and retargeting campaigns.
Real Estate
Household-level ads reaching people actively searching for homes in specific zip codes.
Automotive
Reaching in-market buyers with precise targeting before they visit a dealership.
Healthcare & Wellness
Condition-aware, compliant targeting reaching relevant households on streaming platforms.
Restaurants & Hospitality
Local geo-targeted streaming ads reaching nearby households at the right moment.
Events & Launches
Awareness campaigns that build reach quickly ahead of a launch, opening, or event.
AI & OTT Advertising FAQs
OTT (Over-The-Top) advertising delivers video ads through streaming services like YouTube, Hulu, and connected TV platforms, bypassing traditional cable and satellite TV. Audiences watch on smart TVs, phones, tablets, and laptops.
Traditional TV ads broadcast to broad, undefined audiences with limited targeting. OTT advertising uses audience data to serve ads based on specific viewing behavior, demographics, interests, and even household-level data — dramatically reducing wasted impressions.
AI analyzes viewing behavior, shopping signals, and audience patterns in real time to target the right households, optimize bids automatically, and improve campaign efficiency month over month — the same way machine learning improves paid search.
OTT campaigns are typically priced on a CPM (cost per thousand impressions) model, ranging from $5 to $65 depending on inventory quality and targeting. Connected TV (CTV) inventory on premium streaming platforms runs $35–65 CPM. We'll give you a realistic budget estimate based on your goals.
OTT ads can run on smart TVs, Roku, Amazon Fire TV, Apple TV, YouTube TV, gaming consoles, tablets, and mobile devices — wherever streaming content is consumed. Platform mix depends on your target audience and where they actually watch.
Yes. Programmatic OTT platforms allow small businesses to run campaigns with flexible daily minimums, precise local targeting, and measurable results — without the massive spend required for traditional TV.